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Justification of the title

[/vc_column_text][vc_column_text]La promoción de creación de empresas, sobre todo basadas en el conocimiento generado en la propia Universidad, así como el favorecer e inculcar el espíritu emprendedor entre sus miembros es un desafío ineludible. Y ello es así, sobre todo, si tenemos en cuenta que en el seno de la Universidades se realiza el 76 % de la investigación básica en España.

In this respect, in the case of the Canary Islands, with an economic model based on a sectoral specialization scheme that is clearly exhausted and with an objective need for productive reorientation towards more knowledge-intensive and value-added sectors, the urgency of this contribution from its universities is, if anything, even more evident. Furthermore, it is widely observed that new Canarian companies exhibit a limited capacity for innovation and productive diversification, as well as restricted internationalization of their activities.

Therefore, it is necessary to promote entrepreneurship in our universities, maximizing the potential of innovative and knowledge-based business activity, capable of generating economic growth, employment and, consequently, a higher level of wealth.