{"id":55781,"date":"2026-09-16T08:10:35","date_gmt":"2026-09-16T08:10:35","guid":{"rendered":"https:\/\/www.ull.es\/portal\/agenda\/evento\/taller-desarrollo-y-posicionamiento-de-negocios-vinculados-al-sector-turistico\/"},"modified":"2026-09-16T08:10:35","modified_gmt":"2026-09-16T08:10:35","slug":"taller-desarrollo-y-posicionamiento-de-negocios-vinculados-al-sector-turistico","status":"publish","type":"tribe_events","link":"https:\/\/www.ull.es\/portal\/agenda\/evento\/taller-desarrollo-y-posicionamiento-de-negocios-vinculados-al-sector-turistico\/","title":{"rendered":"Taller \u201cDesarrollo y posicionamiento de Negocios vinculados al sector tur\u00edstico\u201d"},"content":{"rendered":"<p>La Facultad de Econom\u00eda, Empresa y Turismo, en el marco de\u00a0<em>CONECTA CAMPUS SUR,<\/em> organiza este evento que se celebrar\u00e1 en el Centro Cultural de Adeje el viernes 18 de septiembre de 2026, en horario de 9:30 a 13:30 horas.<\/p>\n<p>El objetivo de este taller es el brindar herramientas pr\u00e1cticas para el dise\u00f1o de modelos de negocio tur\u00edsticos competitivos y el establecimiento de estrategias de posicionamiento efectivas, orientadas a captar nuevos segmentos de mercado y aumentar el valor percibido del negocio.<\/p>\n<p>Dirigido al alumnado, profesorado y personas interesadas en la tem\u00e1tica.<\/p>\n<p>Direcci\u00f3n acad\u00e9mica: Mar\u00eda del Pilar P\u00e9rez G\u00f3mez. Profesora Titular de Universidad, Departamento de Econom\u00eda, Contabilidad y Finanzas de la Universidad de La Laguna.<\/p>\n<p>CERTIFICADO DE ASISTENCIA: La Universidad de La Laguna, a trav\u00e9s del Vicerrectorado de Cultura y Extensi\u00f3n Universitaria, emitir\u00e1 un certificado de asistencia a todas aquellas personas que participen, previa inscripci\u00f3n en la actividad.<\/p>\n<p>Asistencia gratuita previa inscripci\u00f3n.\u00a0<a href=\"https:\/\/sede.fg.ull.es\/es\/curso\/detalle?code=a26020251&#038;name=taller-desarrollo-y-posicionamiento-de-negocios-vinculados-al-sector-turistico&#038;query=%3Fcode%3DA26020251\" target=\"_blank\" rel=\"noopener\" target=\"_blank\" rel=\"noopener\"><strong><u>Inscr\u00edbete aqu\u00ed.<\/u><\/strong><\/a><\/p>\n<p><strong>Contacto:\u00a0<\/strong><a href=\"mailto:extuni@ull.edu.es\" target=\"_blank\" rel=\"noopener\" target=\"_blank\" rel=\"noopener\"><strong>extuni@ull.es<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La Facultad de Econom\u00eda, Empresa y Turismo, en el marco de\u00a0CONECTA CAMPUS SUR, organiza este evento que se celebrar\u00e1 en el Centro Cultural de Adeje el viernes 18 de septiembre&#8230;<\/p>\n","protected":false},"author":8,"featured_media":55782,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"_tribe_events_status":"","_tribe_events_status_reason":"","_tribe_events_is_hybrid":"","_tribe_events_is_virtual":"","_tribe_events_virtual_video_source":"","_tribe_events_virtual_embed_video":"","_tribe_events_virtual_linked_button_text":"","_tribe_events_virtual_linked_button":"","_tribe_events_virtual_show_embed_at":"","_tribe_events_virtual_show_embed_to":[],"_tribe_events_virtual_show_on_event":"","_tribe_events_virtual_show_on_views":"","_tribe_events_virtual_url":"","footnotes":""},"tags":[283,358,285,286,287,288],"tribe_events_cat":[290,289,249,270,243,252,251],"class_list":["post-55781","tribe_events","type-tribe_events","status-publish","has-post-thumbnail","hentry","tag-alumnado-ull","tag-conecta-campus-sur","tag-cursos-ull","tag-extension-universitaria-ull","tag-seminarios-ull","tag-talleres-ull","tribe_events_cat-actividades-de-extension","tribe_events_cat-cursos-de-extension","tribe_events_cat-destacado-ull","tribe_events_cat-facultad-de-economia-empresa-y-turismo","tribe_events_cat-facultades-y-escuelas","tribe_events_cat-perfil-estudiante","tribe_events_cat-perfiles","cat_actividades-de-extension","cat_cursos-de-extension","cat_destacado-ull","cat_facultad-de-economia-empresa-y-turismo","cat_facultades-y-escuelas","cat_perfil-estudiante","cat_perfiles"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.ull.es\/portal\/agenda\/wp-json\/wp\/v2\/tribe_events\/55781","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ull.es\/portal\/agenda\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/www.ull.es\/portal\/agenda\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/www.ull.es\/portal\/agenda\/wp-json\/wp\/v2\/users\/8"}],"version-history":[{"count":0,"href":"https:\/\/www.ull.es\/portal\/agenda\/wp-json\/wp\/v2\/tribe_events\/55781\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ull.es\/portal\/agenda\/wp-json\/wp\/v2\/media\/55782"}],"wp:attachment":[{"href":"https:\/\/www.ull.es\/portal\/agenda\/wp-json\/wp\/v2\/media?parent=55781"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ull.es\/portal\/agenda\/wp-json\/wp\/v2\/tags?post=55781"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/www.ull.es\/portal\/agenda\/wp-json\/wp\/v2\/tribe_events_cat?post=55781"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}