{"id":1465,"date":"2025-04-11T11:11:37","date_gmt":"2025-04-11T09:11:37","guid":{"rendered":"https:\/\/www.ull.es\/portal\/noticias\/2025\/04\/11\/catedra-bob-cajasiete-ull-empresas-canarias-duplicaron-digitalizacion\/"},"modified":"2026-10-23T13:16:36","modified_gmt":"2026-10-23T11:16:36","slug":"catedra-bob-cajasiete-ull-empresas-canarias-duplicaron-digitalizacion","status":"publish","type":"post","link":"https:\/\/www.ull.es\/portal\/noticias\/en\/2025\/04\/11\/catedra-bob-cajasiete-ull-empresas-canarias-duplicaron-digitalizacion\/","title":{"rendered":"The BOB Chair of Cajasiete and the ULL points out that Canary Islands companies doubled their digitization in three years"},"content":{"rendered":"<p>The <a href=\"https:\/\/www.ull.es\/portal\/noticias\/en\/catedras\/catedrabob\/\" target=\"_blank\" rel=\"noopener\">Cajasiete Chair of Big Data, Open Data and Blockchain<\/a> The University of La Laguna has released this week the results of the BOB Map on the state of digitalization of Canary Island entities for 2024, which indicates a significant increase compared to the first edition of this document, corresponding to 2021, doubling its results. Thus, in this survey, which assesses a total of 100 points, companies and institutions in the archipelago have gone from obtaining an average of 22 points out of 100 in the first study to reaching 46 in the current one. The full report will be published next week on the chair&#039;s website.<\/p>\n<p>During the presentation, the Rector of the University of La Laguna, Francisco Garc\u00eda, praised the BOB Map as a tool that facilitates an evolutionary snapshot of business digitalization in the Canary Islands by allowing for the comparison of data from two different periods. In his opinion, this is a key issue because \u201cdigitalization and sustainability are two essential elements for improving business productivity in a healthy way, which is one of the Canary Islands&#039; pending challenges.\u201d He also noted that, since its founding in 2019, the chair has become a useful instrument for decision-making.<\/p>\n<p>Fernando Berge, president of Cajasiete, noted that one of the chair&#039;s objectives is to research and disseminate knowledge aimed at businesses and public administrations so they can improve their operations through the use of new technologies. He added that having the university&#039;s support allows them to do so with the assurance that they are using &quot;a methodology that validates their actions.&quot; He welcomed the fact that this new map suggests progress compared to the previous one, although he expressed concern about the significant gap between large companies and SMEs regarding their digitalization.<\/p>\n<p><strong>Progress in three years<\/strong><\/p>\n<p>That gap was precisely one of the aspects developed during their speech by the director and deputy director of the chair, the professor from the Department of Computer and Systems Engineering at the University of La Laguna <a href=\"https:\/\/portalciencia.ull.es\/investigadores\/81177\/detalle\" target=\"_blank\" rel=\"noopener\">Jos\u00e9 Luis Roda<\/a> and the Director of Strategy, Data, and Sustainability at Cajasiete, Carlos Gonz\u00e1lez, respectively. They presented the main data from the BOB 2025 map, obtained from a questionnaire completed by 142 Canary Island companies, of which 85% were from the province of Santa Cruz de Tenerife and the remaining 15% from the province of Las Palmas. In fact, those responsible for the chair cited achieving greater participation from the eastern province as a goal for the next edition of the map.<\/p>\n<p><a href=\"https:\/\/www.ull.es\/portal\/noticias\/wp-content\/uploads\/sites\/2\/2026\/10\/presentacion-mapa-bob-2.jpg\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-81462 size-medium\" src=\"https:\/\/www.ull.es\/portal\/noticias\/wp-content\/uploads\/sites\/2\/2026\/10\/presentacion-mapa-bob-2-300x200.jpg\" alt=\"Presentaci\u00f3n mapa BOB\" width=\"300\" height=\"200\" \/><\/a>The key finding, as previously mentioned, is the increase in overall digitalization from 22 points out of 100 in 2021 to 46 in 2024\u2014more than double. Large companies have maintained their pace of digitalization, rising from 53 to 75 points; SMEs have shown remarkable growth, increasing from 23 to 46; but the self-employed have progressed at a more moderate rate, starting from 16 in 2021 and reaching 30 in 2024.<\/p>\n<p>This gap between large companies and the rest of the workforce makes sense, since their structure includes staff dedicated to implementing these advancements, while for SMEs and self-employed professionals, this requires an extra effort in terms of time and resources. Therefore, the chair will study what training or other measures can be implemented to improve the digitalization of the groups with the lowest results, given that these are the most prevalent groups in the Canary Islands: of the 142 surveyed, only 81% are large companies, while 76% are SMEs and 16% are self-employed.<\/p>\n<p>The map also breaks down which areas of companies have seen the most progress in digitalization. The greatest advance was in departments, rising from 18 points to 49 in 2024, indicating better internal structuring and greater adoption of technology for management; in training, the score increased from 27 to 47 points; in online presence, the progress was more moderate, from 39 to 44; in controls and alerts, from 31 to 38 points; and in analysis and visualization, there was significant growth, from 12 to 27, indicating that companies are adopting tools for data analysis.<\/p>\n<p>Two new features compared to the 2021 map are the addition of a section focused on whether companies have taken advantage of subsidies or public aid to increase digitalization, and another on the introduction of Artificial Intelligence. As expected, the gap between large companies and the rest remains; thus, 100% of large companies have accessed subsidies, while the percentage for SMEs is 49% and for the self-employed, 17%. In the case of AI, 82% of large firms have incorporated it in one way or another, while in SMEs only 43% and for the self-employed, 17%.<\/p>\n<p>Taking these results into account, Roda and Gonz\u00e1lez outlined future lines of action within the chair: to further disseminate best practices from large companies to serve as an example for smaller firms; to provide more specialized training in tools such as the Power BI data visualization tool, the Python language, and AI; to assist smaller companies and the self-employed in accessing grants for digitization; to expand the professional use of AI through training and the use of tools; and to continuously monitor the impact of digitization through the BOB Map.<\/p>","protected":false},"excerpt":{"rendered":"<p>The Cajasiete Chair of Big Data, Open Data and Blockchain at the University of La Laguna has announced this week\u2026<\/p>","protected":false},"author":15,"featured_media":1470,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[6,59,10],"tags":[781,782,699,783,784,703,785,786,787],"class_list":["post-1465","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-destacado","category-institucion","category-portada-ull","tag-big-data","tag-blockchain","tag-cajasiete","tag-carlos-gonzalez","tag-catedra-cajasiete-bob","tag-fernando-berge","tag-jose-luis-roda","tag-mapa-bob","tag-open-data"],"acf":[],"primary_category":null,"featured_image_thumbnail_url":"https:\/\/www.ull.es\/portal\/noticias\/wp-content\/uploads\/sites\/2\/2026\/10\/presentacion-mapa-bob-2024-300x174.jpg","_links":{"self":[{"href":"https:\/\/www.ull.es\/portal\/noticias\/en\/wp-json\/wp\/v2\/posts\/1465","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ull.es\/portal\/noticias\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ull.es\/portal\/noticias\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ull.es\/portal\/noticias\/en\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ull.es\/portal\/noticias\/en\/wp-json\/wp\/v2\/comments?post=1465"}],"version-history":[{"count":1,"href":"https:\/\/www.ull.es\/portal\/noticias\/en\/wp-json\/wp\/v2\/posts\/1465\/revisions"}],"predecessor-version":[{"id":1469,"href":"https:\/\/www.ull.es\/portal\/noticias\/en\/wp-json\/wp\/v2\/posts\/1465\/revisions\/1469"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ull.es\/portal\/noticias\/en\/wp-json\/wp\/v2\/media\/1470"}],"wp:attachment":[{"href":"https:\/\/www.ull.es\/portal\/noticias\/en\/wp-json\/wp\/v2\/media?parent=1465"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ull.es\/portal\/noticias\/en\/wp-json\/wp\/v2\/categories?post=1465"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ull.es\/portal\/noticias\/en\/wp-json\/wp\/v2\/tags?post=1465"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}