University Institute of
Social Research and Tourism
4th Conference on Corporate Social Responsibility: Three International Tourism Experiences

Speakers:
Dr. Jean-Charles Rico (University of La Rochelle, France). Lecturer at the Business School (La Rochelle University). Director of the GUEST Master's Program (Hospitality and Tourism). Presentation Title: Sustainable Tourist Destination: What do the leaders of official tourism organizations think?
Dr. María Rosa Vallecillo Gámez. María de Fátima León (University of Los Andes, Venezuela). Professor at the Faculty of Economic and Social Sciences of the University of Los Andes (Venezuela) and the University of the Americas (Chile). Researcher at the Center for Business Research and Development. Title of the presentation: Community-based rural tourism as an alternative for socially responsible tourism. Successful initiatives in Venezuela.
Dr. Magda Francisca Cejas Martínez. Research Professor at the University of the Armed Forces of Ecuador. Currently on secondment to the National University of Chimborazo (Ecuador). Title of the presentation: Community-based tourism and entrepreneurship as key factors in the responsible rural development of communities in the provinces of Cotopaxi and Chimborazo in Ecuador.
Conference held on October 14, 2022.
4th Conference on Corporate Social Responsibility: Three International Tourism Experiences. Organized by the CESCO Chair, University of La Laguna. Directed by Dr. Olga González Morales, member of CESCO and ISTUR, and the Director of the CESCO Chair, Dr. Cándido Román Cervantes.