Violence, Sexism and Co-construction of Feminine and Masculine Images in the Discourse of Speakers from Norheastern Mexico

Abstract

Gender stigmatization practices in everyday language are studied based on a completion questionnaire applied to 139 people. The discursive practices and impolite resources that, when constructing the social image, generate symbolic violence from the gender prejudices that permeate the verbal discourse among the inhabitants of northeastern Mexico are examined. The objective is to unveil the illocutionary force in linguistic actions, as well as to expose the socio-cultural imaginaries generated from the projection derived from verbal interaction. Methodologically, we use sociopragmatics and the cultural semantic and semiotic shifts involved to examine the acts that violate the social image of the people referred to and their social effects. The results are oriented towards pejorative intensification through figurative language and resources such as zoomorphization, degradation and slippage of meaning in the act of attack.